MD_DA901

     Organic Dairy Retail Overview

     Report 14 - Released on April 5, 2019

     ORGANIC DAIRY RETAIL OVERVIEW

     Organic retail advertisement shows a hike in ads compared to the most recent retail survey
     report, a 70 percent change. Of all regions surveyed in the report, only the Northeast
     reported a drop, 15 percent, in organic ads. Several organic dairy items that did not appear
     as ads in the last survey, but were featured this period included 1 pound shredded cheese,
     8 ounce cheese blocks, 8 ounce cream cheese, and 16 ounce cottage cheese. The weighted
     average price of organic butter increased $1.12 from last week, as the holiday baking
     progresses.

     Organic milk in half gallon containers posted the largest volume of ads, over three times
     more than organic milk in the gallon package. In general, organic milk ads were up 84
     percent, but yogurt ads declined 2 percent. The milk price spread between organic and
     conventional half gallon milk represents an organic premium of $2.17, down 61 cents from
     last week.

     Complete results of this bi-weekly survey providing additional graphs, tables, can be
     accessed at: https://www.ams.usda.gov/mnreports/dybdairyorganic.pdf

     Advertising information presented is compiled from nearly 23,000 surveyed newspaper
     supermarket ads. Prices are valid from April 5-11, 2019. Retail survey ads reflect
     ³advertised specials“ and not the range of non-advertised supermarket cooler prices.


     Product pricing information of selected organic dairy commodities, from the current weekly
     retail survey, is presented in the following table:

     NATIONAL RETAIL ORGANIC DAIRY
     WEIGHTED AVERAGE ADVERTISED PRICE
                      (Dollars)


     Commodity          This        Last        Last
                        Week        Week        Year

     Butter             6.49        5.37        4.83

     Milk
      Half Gal.         4.20        4.33        3.54
      Gal.              6.41        6.99        7.10
      8 oz.             0.94        0.83        n.a.

     Yogurt
      4-6 oz. Greek     n.a.        n.a.        1.23
       32 oz. Greek     5.08        5.99        6.38
      4-6 oz. Yogurt    1.00        0.87        0.81
       32 oz. Yogurt    3.50        3.50        3.57


     Complete results of the ³National Retail Report-Dairy“ and ³Weekly National Organic
     Summary“ are accessible using the following links:

     1 https://www.ams.usda.gov/mnreports/dybretail.pdf

     2 https://www.ams.usda.gov/mnreports/lswnos.pdf

     Information for the period March 25 -  April 5, 2019, issued biweekly

     Published by:
     Dairy Market News - Madison, WI
     DANIEL JOHNSON, 608-422-8605
     Email: daniel.johnson4@usda.gov

     Additional Dairy Market News Information:
     Dairy Market News (DMN) by Phone: (608) 422-8602
     DMN Website: https://www.ams.usda.gov/market-news/dairy
     DMN MARS (My Market News): https://mymarketnews.ams.usda.gov/