MD_DA901 Organic Dairy Retail Overview Report 18 - Released on May 3, 2019 ORGANIC DAIRY RETAIL OVERVIEW Overall, organic retail advertisements declined 18 percent compared to the previous survey period, as fewer stores across the country offered organic dairy deals. The East region produced the largest volume of organic ads, followed by the Midwest. Organic cottage cheese saw the biggest jump in ads, 156%, above the most recent survey report. Organic milk ads, by region, declined in the Midwest, Alaska, Northeast, South Central, and Southeast. Meanwhile, in the Southwest and Northeast ads increased, 1 percent and 13 percent, respectively. The price spread for conventional and organic milk, in half gallon package, show an organic premium of $2.71, up $0.43 from last week. The price spread is the difference between national weighted average prices for organic, $3.87, and conventional, $1.16. Organic milk ads decreased by 20 percent from last week, although reports show organic milk as 79 percent of total organic ads by commodity. Advertising information presented is compiled from nearly 23,000 surveyed newspaper supermarket ads. Prices are valid from May 3-9, 2019. Retail survey ads reflect ³advertised specials´ and not the range of non-advertised supermarket cooler prices. Product pricing information of selected organic dairy commodities, from the current weekly retail survey, is presented in the following table: NATIONAL RETAIL ORGANIC DAIRY WEIGHTED AVERAGE ADVERTISED PRICE (Dollars) Commodity This Last Last Week Week Year Butter 6.09 n.a. 5.81 Milk Half Gal. 3.87 3.73 3.85 Gal. 6.99 5.00 5.85 8 oz. .89 .90 n.a. Cottage Cheese 4.17 3.99 3.99 Yogurt 4-6 oz. Greek n.a. 1.50 n.a. 32 oz. Greek 3.99 6.33 n.a. 4-6 oz. Yogurt n.a. .65 1.06 32 oz. Yogurt 3.28 2.46 3.00 Complete results of the ³National Retail Report-Dairy´ and ³Bi-Weekly Organic Report´ are accessible using the following links: 1 https://www.ams.usda.gov/mnreports/dybretail.pdf 2 https://www.ams.usda.gov/mnreports/dybdairyorganic.pdf Information for the period April 22 - May 3, 2019, issued biweekly Published by: Dairy Market News - Madison, WI DANIEL JOHNSON, 608-422-8605 Email: daniel.johnson4@usda.gov Additional Dairy Market News Information: Dairy Market News (DMN) by Phone: (608)422-8602 DMN Website: https://www.ams.usda.gov/market-news/dairy DMN MARS (My Market News): https://mymarketnews.ams.usda.gov/